Friday, 17 August 2018

The Mad Art of Diving - Dave Berg

Artist Dave Berg (1920-2002) began his long association with Mad magazine in 1957. This look at skin diving is from 1959 (Click for larger images):





1961 saw the start of his most famous creation, "The Lighter Side of...", which he wrote and drew for the next forty years. The feature was retired following his death but a final set of jokes he had written were published as a tribute, illustrated by 18 other artists. The gags below come from "The Lighter Side of Water Sports" published in 1964.





Although mostly associated with Mad, Berg had worked for many other publishers in his early career, including time spent in Will Eisner's studio and working with Stan Lee at Timely Comics. Additionally, like Art of Diving favourite Dan DeCarlo, he was also known for his pin-up cartoons in the Humorama range of magazines.


Thursday, 9 August 2018

The Art of Wall Diving - More Fire Extinguishers

Way back in 2015 I posted some pictures of artwork based around wall-mounted fire extinguishers. Arriving at Jakarta Airport yesterday I was delighted to find three more examples which I'll share here:






Tuesday, 7 August 2018

The Familiar Art of Diving

This illustration by A. Fedin from the Golden Treasury of Knowledge (1960) was also used on a French magazine cover as shown in an earlier blog entry. (Click for larger image).



I recently discovered that it was later copied by another artist and, slightly modified, used on the cover of what I believe is a stamp album. The artist has also thrown in the good old SP-350 "Denise" aka Cousteau's "Diving Saucer".




Monday, 6 August 2018

The Timely Art of Diving

Work has been keeping me very busy lately so I haven't had a chance to work on the blog. Today I finally had some time on my hands(!) so here's a quick look at a couple of watch advertisements.

For some reason, Universal-Genève decided not to show the actual watch in this ad! The artist obviously had some knowledge of dive gear as he's drawn the exhaust bubbles coming from the right place.




This Aquamax ad features a typically happy cartoon diver but the artist doesn't seem quite as knowledgeable about how scuba equipment actually works!



And here's a display stand for the Timex Skindiver watch which features a nice piece of artwork. Unfortunately I couldn't find a bigger picture of it.












Monday, 9 July 2018

Beware the Art of Diving!

This striking cover is from 1957. I've dived quite a few wrecks over the years without ever being attacked by a Moray Eel so I'm going to answer the question posed on the cover with "sport".

This piece is signed "Steel" but I have no more information so if anyone knows anything about the artist please let me know. (Click for a larger image).





Tuesday, 26 June 2018

The Simple Art of Diving

I've posted some glorious colourful artwork on this blog but sometimes a more muted approach can be equally effective. I love this Fortune cover by Victor Beals from 1934 with the simple shades of green creating a striking, atmospheric piece.

Victor Beals (1895-1975) was born in Wuhu, China and was best known for his work in travel advertising. His clients included Cunard, Italian Line and American Express.



Sunday, 24 June 2018

The Comrades' Art of Diving - Techniques of Underwater Sports

I was searching on eBay and came across a listing for a 1969 Russian book about diving. The listing contained the following information:

"This is a book by P.P. Serebrenitsky. "Technics of Underwater Sports" in Russian with illustrations and hardcover. The book was published in 1969 in Leningrad, USSR. Size is 130 x 170 mm (5.1" x 6.7") and 463 pages. The book include many illustrations. Circulation is only 35 000!

About the technique of underwater sport. The description of the device and operation of sports underwater equipment and equipment is given. Provides information on the technique of diving and photography, underwater filming and underwater hunting. The basic laws of physics and physiology on which the person's stay under water is based are briefly reviewed, information on possible specific diseases, prevention, first aid and safety precautions is given, and data on techniques and techniques for training swimming on water and under water are given."






This illustration seems to show a rather elaborate device for underwater navigation.




At first glance I thought this page showed rescue techniques but now I'm thinking it's showing in-water combat!